Australia's first gift registry service exclusively featuring products from regional and rural businesses has recently launched.
Bush Registry connects Australian gift-givers to beautiful homewares, art, furniture, luxury accommodation, experiences and charities from regional and rural Australia.
Already, the unique gift registry service features over 1200 products from businesses throughout regional and rural Queensland and New South Wales and is continuing to grow.
Bush Registry was founded by marketing specialist and Western Downs Angus beef producer Kate Munsie, who is passionate about encouraging vibrancy and growth in regional Australia.
"The service provides gift-givers with a meaningful experience knowing they are supporting businesses in the bush that rely predominately on farming. It's also a chance for Australians to purchase beautiful bespoke products, that you just can't get from the major retailers," Ms Munsie said.
Bush Registry has partnered with over 30 regional and rural businesses, including Harry and Kit, The Diamond Hunter, Nutmeg Home, Jersey Candles and Memory Lane Prints in Goondiwindi as well as The Moree Gallery in Moree and artist Kate Owen, from Kate Owen Art, in North Star.
The talented artist says it's great to see a gift registry service supporting regional and rural retailers.
"We often get left from the list due to our location and this is just what we need. I'm really looking forward to providing customers with beautiful and unique artwork in celebration of their special occasions and milestones," Ms Owen said.
One of Australia's largest rural charities Rural Aid, well-known for its Buy a Bale campaign, has partnered with Bush Registry, allowing gift-givers to give a charity donation in lieu of a physical gift.
Rural Aid chief executive officer, John Warlters, said the charity organisation was thrilled to be involved in such a fantastic initiative supporting rural businesses.
"Bush Registry allows more Australians to support regional and rural businesses and charities, bringing a much-needed financial injection into their local economy. Our donation items on Bush Registry include counselling for farmers and farmer gift cards. These programs not only benefit the farming family that receives the donation, but the money that they spend in their local town helps to boost the entire economy and has a ripple effect in the community," Mr Warlters said.
Australia is a generous nation, spending almost $20 billion on gifts each year. While the Coronavirus lock-down has slowed spending, Ms Munsie is confident those organising special occasions will still get behind the bush.
"It's wonderful to see so many businesses open up to new ways to grow and connect with customers beyond their local community. I'm looking forward to hearing their success stories," Ms Munsie said.
"While Bush Registry has only been up and running for six weeks, I have received nothing but positive responses with over 40 new registrants signing up in the first three weeks of launching. The number of bush business partners continues to grow, with daily emails coming in from businesses who want to get on board.
"And now that large event restrictions are slowly starting to lift, we are seeing much more traffic to the website from those planning a wedding or baby-shower in the near future. And purchases on Bush Registry have begun!"
Bush Registryis inviting those organising a special occasion to support regional and rural businesses and keep money in the bush.
To find out more or to partner with Bush Registry, visit bushregistry.com.au