Dulux dog Digby adds gloss

Meet Digby the Dulux Dog. He's the Macintyre Animal and Pet Rescue's new celebrity. He's pictured here with Dulux rep, Adam Hollindale.

Meet Digby the Dulux Dog. He's the Macintyre Animal and Pet Rescue's new celebrity. He's pictured here with Dulux rep, Adam Hollindale.

The Macintyre Animal and Pet Rescue Shelter has a new celebrity staff member.

Meet Digby the Dulux Dog.

And he's a heart-breaker.

Dulux representative, Adam Hollindale, delivered Digby to his new home at the MAPR Shelter last week.

"We are delighted to welcome Digby to our team and he will accompany us to all future fund-raising events," Maxine Wheatley from MAPR said.

"We're sure he will be a big attraction, assisting us raising funds for all our pets in need. We thank the Dulux Company for their very generous donation," she said. The Old English Sheepdog is the brand mascot for Dulux paint.

The dog was first introduced in advertising campaigns in 1961. So successful is the campaign many people refer to the breed as a "Dulux dog".